Sarah Bennett

Google Search cracks down on websites using back button hijacking

Google has announced a new policy to address the issue of back button hijacking on websites, which prevents users from easily leaving a page by displaying additional content or ads. Websites engaging in this practice will be treated as spam and downranked in search results, as it interferes with user experience and frustrates visitors. Developers have until June 15 to ensure compliance before Google starts enforcing the policy.

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